Your privacy is important. This Privacy Policy explains how we collect, use, and protect your personal information when you use https://shop.yleniacuellar.com.

• Information We Collect: To fulfill your orders, we collect personal information that you provide during checkout or account creation. This may include your name, shipping and billing address, email address, phone number, and payment details. If you contact us or subscribe to a newsletter, we may also collect your email and any information you choose to share. We do not receive or store your credit card number directly; payments are processed securely by our payment processor (e.g., Stripe or PayPal), and we only receive confirmation of payment.
• How We Use Your Information: Any personal details you provide are used strictly for legitimate purposes: processing and delivering your order, updating you on order status, and providing customer support. For example, we use your shipping address to mail your artwork and your email to send order confirmations and tracking numbers. If you opted in to our newsletter, we will use your email to send occasional updates about new print releases or promotions. We do not sell or rent your personal information to third parties for their marketing. Your data is used only to serve you and improve our services​.
• Cookies & Analytics: Like most websites, our Site uses cookies to enhance your browsing experience. Cookies are small data files stored on your browser. We use cookies to remember your cart contents, login status, and preferences, and possibly to gather anonymous analytics (such as site traffic and usage patterns) via tools like Google Analytics. This helps us understand how people use the site and improve it. You can disable cookies in your browser settings, though some site features (like the shopping cart) may not function properly.
• Third-Party Services: We rely on trusted third-party services to operate this shop – for example, payment gateways (for secure credit card transactions), a printing and framing lab (to produce your order), and shipping carriers (to deliver your package). These third parties will have access to the personal data needed to perform their functions (e.g., the shipping carrier sees your name and address for delivery). We only partner with reputable companies that also respect data security. However, their use of your data is governed by their own privacy policies. We ensure they receive only the information necessary (for instance, the print lab gets your image file and order details, but not your payment info).
• Data Security: We implement appropriate technical and organizational measures to safeguard your personal information. Our website uses HTTPS/SSL encryption to protect data transmitted online (look for the padlock in your browser’s address bar). We store customer data in secure systems and restrict access to personnel who need it to assist you. Despite our best efforts, no data transmission or storage can be guaranteed 100% secure. By using the site, you understand that we cannot warrant absolute security, but we do our utmost to protect your data.
• Data Retention: We retain your personal information only for as long as necessary to fulfill the purposes listed above. Order records (which include personal and purchase details) are typically kept for accounting and legal record-keeping. If you subscribe to our newsletter, we will retain your email until you unsubscribe. If you request deletion of your data, we will honor that request to the extent possible (excluding data we are required to keep for legal compliance or legitimate business interests like fraud prevention).
• Your Rights: If you are in the EU or other regions with data protection laws, you may have the right to access, correct, or delete the personal information we hold about you. You can also object to certain processing or request data portability. To make any request regarding your data, please contact us (see Contact section). We will respond within a reasonable timeframe and in accordance with applicable laws. Even if you’re not in one of these regions, we will do our best to honor your privacy requests. You may also unsubscribe from our mailing list at any time by clicking the “unsubscribe” link in any marketing email or by contacting us directly.
• Children’s Privacy: This Site is not intended for use by children. We do not knowingly collect personal information from anyone under the age of 16. If you are a parent or guardian and believe we have inadvertently collected such information, please contact us to have it removed.
• Policy Updates: We may update this Privacy Policy occasionally to reflect changes in our practices or for legal reasons. Any significant changes will be posted on this page with an updated revision date. We encourage you to review this policy whenever you provide personal information or use our Site.

If you have questions or concerns about how we handle your privacy, please contact us. Your trust is very important to us, and we are committed to being transparent and responsive regarding your data.

Last updated: March 31, 2025